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Certified specialists
Transparent analytics
Launch in 3–5 days
Team based in Ukraine
4.8 / 5 on Vidhuk
Why Google Ads
Advertising that brings sales from day one
Unlike SEO, contextual advertising starts working the moment it launches. The right setup is what separates a budget that burns from a budget that earns.
Fast sales launch
Google Ads brings the first leads and orders within the first days after launch. Ads start driving customers right after the campaign is set up.
The hottest audience
Your ads are seen by people already searching for your product or service in Google. That means a far higher chance of conversion.
Test demand quickly
Contextual ads quickly show which products, services and offers actually work. You see what brings leads and what needs reworking.
Flexible budget control
Scale winning campaigns, redistribute spend and pause underperforming ads at any time. You stay in full control of every hryvnia.
AI optimization
Google's machine-learning algorithms automatically optimize bids, audiences and creatives — finding quality traffic faster and lowering cost per lead.
Transparent reporting
You see the real numbers: cost per lead, number of requests, conversions, sales and return on investment. Decisions are made on data, not guesses.
Case Studies
Real campaign results
Figures from Google Ads and GA4 after 2–4 months of campaign management.
Legal · Performance Max
Law Firm
Leads: +180%, CPL −34%
E-commerce · Shopping
Online store
ROAS: ×6.2 in 3 mo.
Local · Search ads
Restaurant chain
Calls: +240%
Services · YouTube Ads
Service company
Conversions: +95%
Pricing
Google Ads pricing & setup costs
Transparent pricing with no hidden percentage of your budget. You pay for the team's work — the ad budget stays separate, on your own account.
ServicePricePayment
Google Ads setupPopular
from 10 000 ₴
one-time
Contextual ads management
from 10 000 ₴
monthly
Google Shopping & Performance Max
from 15 000 ₴
one-time
Web analytics setup (GA4 + GTM)
from 8 000 ₴
one-time
PPC consultation
4 000 ₴
per hour (min. 2 h)
How we work
Google Ads setup & management stages
A transparent process refined across dozens of PPC projects. Every stage has a clear scope and deadline — you always know what we're doing with your budget and why.
Discuss your project →1
Days 1–2
Industry & competitor analysis
Every niche has its own specifics, and ignoring them burns budget. We study your industry, demand and the advertisers already bidding in your space — then build the strategy around real market conditions, not assumptions.
- Demand and seasonality analysis
- Competitor ads and offers review
- Target audience and geo definition
- Realistic budget and forecast
2
Days 2–3
Account audit & structure
If you already run ads, we diagnose the account structure and evaluate every campaign, ad group and creative. Based on the findings, we optimize what works and rebuild what doesn't.
For new accounts we build a clean structure from scratch — correct campaign types, naming, conversion tracking and geo settings from day one.
3
Days 3–4
Analytics: GA4 & Google Tag Manager
Effective advertising stands on correct analytics. We set up GA4 and GTM, configure conversion tracking and signal passing so every hryvnia is measurable. Without proper tracking, optimization is guesswork.
- GA4 & GTM configuration
- Conversion & event tracking
- Google Ads ↔ GA4 linking
- Call Tracking (on request)
4
Days 4–5
Keywords, creatives & launch
We collect the semantic core, write attention-grabbing ad copy and prepare visual creatives. Targeting is set so ads show only to a relevant, interested audience — achieving the business goal with efficient use of budget.
- Keyword research & negative keywords
- Ad copy & extensions
- Audience & geo targeting
- Bidding strategy setup
5
Ongoing
Campaign optimization
Constant improvement keeps campaigns efficient. We focus on lifting CTR (click-through rate) and CR (conversion rate) — the metrics that determine whether your ads turn into predictable profit.
Important: the first 2–3 weeks are a learning period for Google's algorithms. We don't make drastic changes too early — we let the system gather enough data, then optimize on facts.
6
Ongoing
Remarketing & audience work
Most visitors don't convert on the first visit. Remarketing brings them back — reminding people who left the site, abandoned the cart or viewed key pages. We segment audiences and tailor offers to each stage of the decision.
7
Monthly
Analysis & reporting
After each period we analyze results and budget spend. Together with the report we provide recommendations to improve the site and agree the scope for the next stage. The whole process stays fully transparent — cost per lead, conversions, sales and ROI, all in one place.
Campaign types
Which Google Ads campaigns fit your business
Different goals call for different formats. We pick the campaign mix that matches your niche, demand and budget — not a one-size-fits-all template.
Search advertising
Text ads shown above organic results to people actively searching for your product or service right now. The fastest channel for leads and the best way to test which offers convert.
Best for: e-commerce, B2B, legal, local and service businesses.
- Keyword research & negative keywords
- Ad copy + all extensions
- Bid strategy & conversion tracking
From 15 000 ₴ / month
Video campaigns
Promotion through YouTube and Google partner sites in skippable, bumper and in-feed formats. Pairs with Google AI that finds audiences most likely to convert — great for awareness and demand.
Best for: e-commerce, auto, medical centers, visual-product brands.
- Audience & targeting setup
- Video creative guidance
- Placement & frequency control
From 20 000 ₴ / month + creatives
Display network (GDN)
Banner ads across millions of news, entertainment and app placements, plus YouTube and Gmail. The core tool for brand awareness and bringing back visitors who did not convert the first time.
Best for: online stores, SaaS, brands with a long decision cycle.
- Banner sizes & creatives setup
- Remarketing audiences
- Placement exclusions & safety
From 15 000 ₴ / month
Local campaigns
Ads that drive real-world visits and calls — shown in Search, Google Maps, YouTube and Gmail to people near your business. The fastest way to fill a venue or get the phone ringing.
Best for: cafes, clinics, salons, stores, auto services.
- Google Business Profile linking
- Geo & radius targeting
- Call & route tracking
From 10 000 ₴ / month
Google Shopping
Product ads with photo, price and store name shown right in search — the user sees your offer before clicking. Delivers high-intent traffic and is the strongest format for online retail.
Best for: online stores, marketplaces, large catalogs.
- Merchant Center & feed setup
- Product feed optimization
- Shopping & PMax campaign build
From 15 000 ₴ / month
Performance Max
One automated campaign that runs across every Google channel at once — Search, Display, YouTube, Gmail, Maps. AI redistributes budget to the best-converting placements once it has data to learn from.
Best for: accounts with steady conversions and accumulated analytics.
- Asset groups & signals setup
- Conversion-value optimization
- Ongoing AI & budget tuning
From 15 000 ₴ setup
Partners & clients
What is contextual advertising
Google Ads — in plain language
Contextual advertising (Google Ads) is text, display and video ads shown to users based on their search queries and interests. Unlike SEO, it works the moment you launch — and keeps bringing targeted traffic for as long as the campaign runs. Ideal when you need results fast, or to drive sales while SEO gains momentum.
Google Ads vs. SEO: when to choose which
| Parameter | Google Ads | SEO promotion |
|---|---|---|
| First results | Immediately after launch | From 1–3 months |
| Payment model | Pay per click | Fixed monthly fee |
| Traffic after stopping | ✗ Stops | ✓ Stays |
| Budget control | Instant, flexible | Compounds over time |
| Best for | Fast launch, promos, testing | Long-term, stable growth |
| Ideal scenario | Run both — ads for instant leads, SEO for sustainable traffic | |
Why it matters
Why your business needs Google Ads
Contextual advertising is the fastest channel to put your offer in front of people ready to buy. Here's what it changes for your business.
Instant traffic
You don't wait months for results. Targeted visitors start arriving within hours of launch — perfect for new sites, promos and seasonal demand.
Pay only for clicks
You're charged when someone actually clicks your ad — not for impressions. Every hryvnia goes toward a real visit to your site.
Full control & speed
Turn campaigns on or off, raise or cut budgets, change targeting — all in real time. You react to the market the same day, not next quarter.
Measurable ROI
Every conversion is tracked: cost per lead, sales, return on ad spend. You always know exactly what your advertising earns.
Client reviews
What clients say
Real reviews on Vidhuk and Google — rated 4.8 out of 5 based on 120+ reviews.
★★★★★
Launched Performance Max for our firm and within two months the cost per lead dropped by a third. Finally a clear report where I see exactly what each hryvnia brings.
★★★★★
Set up Shopping campaigns for our store and ROAS reached ×6 by the third month. The setup was clean, conversion tracking finally works correctly.
★★★★★
We needed calls fast for our local business. Search ads started bringing requests in the first days. Responsive team, everything explained in plain language.
FAQ
Frequently asked questions
We answer honestly — no marketing fluff.
How much does Google Ads setup cost?+
Setup of Google Ads starts from 10 000 ₴ (one-time), monthly management — from 10 000 ₴, Shopping & Performance Max — from 15 000 ₴, analytics setup (GA4 + GTM) — from 8 000 ₴. The ad budget is separate and stays on your own account. We quote the exact figure after analyzing your niche.
What's the minimum advertising budget?+
It depends on the campaign type and niche. For local search ads — from 10 000 ₴/month, for competitive niches and Shopping — from 15 000–20 000 ₴/month. Too small a budget won't give Google's algorithms enough data to optimize. We'll recommend a realistic minimum for your case.
How is your pricing structured?+
You pay for the team's work — setup and management — as a fixed fee. We never take a hidden percentage of your ad budget. The budget itself is spent directly by Google on clicks and impressions, fully transparent on your own account.
How long does setup take?+
Full setup takes about 4–5 business days: niche analysis (1–2 days), keyword research and ad creation (2–3 days), analytics and launch (1 day). After launch, the first 2–3 weeks are a learning period while algorithms gather data and we optimize.
What types of Google Ads campaigns are there?+
The main types: Search (text ads in results), Display/GDN (banners across sites), Video (YouTube), Local (Maps + Search), Google Shopping (product ads) and Performance Max (automated, all channels at once). We pick the mix that fits your goals and budget.
Do I need a website to run ads?+
Yes — ads send traffic to a landing page or site, and its quality directly affects conversion. If your site isn't ready, we'll point out what to fix first, or you can run a dedicated landing page. Poor landing pages waste budget regardless of ad quality.
When will Google Ads pay off?+
Speed of payback depends on niche, competition, site quality and average order value. In our practice: local businesses often get first requests in the first days; e-commerce reaches positive ROAS in 3–6 weeks; complex B2B with long sales cycles needs more time for algorithms to learn.
What is Performance Max?+
Performance Max is an automated format that runs ads across all Google channels (Search, Display, YouTube, Gmail, Maps) from a single campaign. AI redistributes budget toward the best-converting placements. It works best once the account has accumulated conversion data to learn from.
How is Google Ads different from SEO?+
Ads bring traffic instantly but stop the moment you stop paying. SEO takes 1–3 months but keeps working without per-click costs. They're not rivals — the strongest strategy runs ads for fast leads while SEO builds sustainable organic traffic underneath.
Do you set up analytics and conversion tracking?+
Yes — it's a core part of the work. We configure GA4 and Google Tag Manager, set up conversion and event tracking, and link Google Ads with analytics. Without correct tracking, optimization is guesswork and budget is wasted. Call Tracking is available on request.
Will you work with my existing account?+
Yes. We start with an audit of your current account structure, campaigns and creatives, then optimize what works and rebuild what doesn't. If you have no account yet, we create a clean structure from scratch with correct tracking and settings.
Can you advertise abroad?+
Yes, we set up campaigns for businesses targeting Europe, the US and other markets. Costs abroad are usually higher due to pricier clicks, stronger competition and the need for proper localization — so larger budgets are needed for stable lead generation and algorithm learning.
Ready to launch ads
that bring real sales?
Leave a request — we'll analyze your niche for free and propose a Google Ads strategy with a realistic budget and forecast.
Free niche analysis
Response within 30 minutes
Fixed price for the work
No hidden % of budget
Transparent reporting
Let's discuss your project
Write to us on Telegram or call — we'll reply within 30 minutes and give you a free niche analysis.
Free consultation · No obligation