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SEO site audit
SEO auditing is an often underestimated service in the field of search engine optimization. In this article, we will examine what types of SEO audits are and what each of them is aimed at.
What is a SEO audit?
A website SEO audit assesses how well a resource conforms to the recommendations of search engines. Simply put, it is a comprehensive assessment of the overall performance of the site.
The purpose of the audit is to identify as many major problems as possible that affect the effectiveness of organic search. The audit identifies problems that need to be solved for the website to rank high in search results.
What types of SEO-audit?
Website audits can cover different aspects of an SEO strategy. Some experts summarize them in one sentence, while others break them down into different types of audits.
Below are the different types of audits and their benefits:
Technical SEO audit
Helps you discover technical, website and problem areas that can cause search engines to crawl or interpret your site's content.
An online technical SEO audit analyzes:
● Indexing;
● Site speed;
● Page status messages;
● Link composition;
● Problems with duplicate content;
● Search engine crawling capabilities;
● Problems left by old domains;
● Mobile-friendliness analysis; ● XML sitemap;
● XML sitemap.
Based on the results of the technical SEO audit, further actions are taken to solve existing problems.
SEO audit of backlinks (external)
This type of service evaluates available backlinks and their quality. It helps to find links to non-existent pages or websites.
Local SEO audit
A local seo promotion audit focuses on the factors that affect search results: advertising, citations, reviews and rankings. The results of the audit can be used to improve local search results.
Internal SEO audit of the site
This is a SEO audit of the content and structure of a website, which evaluates visitors' impressions of your portal.
This SEO audit analyzes:
● Site structure;
● Keywords;
● Use of keywords in text;
● Metadata: Page titles, descriptions, and more.
● Use of structural data;
● Visitor experience;
● Photos and videos;
● Internal link structure
SEO audit of competing sites
This will help you better understand who your main competitors are and what they do in SEO. Ordering a seo audit of competing sites will help you choose the right and probably successful SEO and marketing strategy.
Comprehensive seo audit
Comprehensive site seo audit is the most comprehensive of all the above, and includes:
● Review of the competitive environment;
● A review of the competitive environment;
● A usability audit;
● Internal and external SEO audit;
● Technical and many other types of audits
The importance of SEO audit
● Detects the condition of the site, identifying problems that gradually reduce organic traffic on your portal.
● Reports incorrect indexing in Google. Incorrect indexing means users won't find you in search results.
● Separates toxic backlinks from healthy ones to avoid penalties from Google.
● Checks the performance of your website from the user's point of view and identifies opportunities to improve your website UI/UX.
● Notifies you of lost sales opportunities and competition.
● Creates a detailed keyword analysis report to update your website content.
What is the cost of SEO-audit in Kiev?
Price SEO-audit depends on the amount of work, the number of pages on the site, the complexity of the structure and much more.
For example, in advertising agencies in Kiev, seo audit may cost from 120 to 300 euros, and SEO-audit for very large and complex websites may cost more
Conclusion
Business models based solely on digital services often need to adapt their website to current ranking factors.
To keep up with the ever-changing algorithms, a regular website SEO audit is essential. Detected optimization potential must be exhausted to get a clean SEO foundation. Frequency depends on content output, and SEO audit priorities depend on the web project.
SEO site audit: a complete analysis
and verification of your site for successful promotion from our company
We know that one of the key stages of successful SEO
website promotion is its audit. Website analysis carried out by our company
allows us to identify weaknesses and identify opportunities for optimization
and improvement of visibility in search engines. In this article, we will look
at what a site audit includes, how we conduct it, and how to order this service
from our professionals.
Site audit: site analysis and site check for
optimization
Site audit is a complex check of the
site, aimed at analyzing its technical and content aspects in order to
determine the factors that affect the position of the site in search engines.
In our company, we conduct SEO analysis of the site, which includes the
following steps:
Website technical audit
A technical site audit conducted by
our team involves analyzing the site for technical errors and problems. It
includes checking indicators such as:
·
No broken links or 404 errors
·
Website loading speed optimization
·
The presence of meta tags and titles
·
Responsiveness and mobile version of the site
·
Availability and correct configuration of the
robots.txt file and sitemap ( sitemap )
SEO audit
SEO site audit conducted by our
experts is aimed at analyzing the site content, keywords and optimization for
search engines. It includes:
·
Analysis of the semantic core of the site
·
Determining Keyword Competitiveness
·
Checking the optimization of texts, images and videos
·
Analysis of the internal link structure of the site
·
Evaluation of the quality of external links and the
site's link profile
Order a website audit from our company
We offer to order a website audit from our experienced SEO specialists. Our team will conduct an in-depth analysis of the site, identify complex problems and develop a strategy for them atstrangeness . We guarantee that after the site audit, you will receive a detailed report with recommendations for improving the visibility of your site in search engines.
Website audit price
The cost of a site audit from our
company depends on many factors, such as the size and complexity of the site,
the depth of analysis and the specifics of your business. We offer a flexible
system of prices for site audit, which takes into account the needs and budget
of each client. When choosing our company, you can be sure of the experience of
our specialists, the quality of the services provided and the availability of
guarantees.
Why choose our company for SEO site audit
Turning to us, you will receive a
comprehensive solution for auditing your site, thanks to our experience and
professionalism. Our specialists are constantly updating their knowledge and
skills in the field of SEO, which allows us to offer you relevant and effective
solutions to improve the visibility of your site in search engines.
Conclusion
Site audit is an important step in
the SEO promotion process, which allows you to identify weaknesses and
opportunities to improve the visibility of the site in search engines. In our
company, we offer a comprehensive approach to site analysis, site verification
and SEO analysis. By contacting us, you will take the first step towards the
successful promotion of your website and increase its conversion and sales. You
should not save on a quality audit of the site, since it is it that can become
the foundation for your success in the Internet space .