Google's AI Mode can now hand tasks to Instacart, Canva and YouTube Music

Publication date: 17.07.2026

Google has started rolling out connected apps in AI Mode — search no longer just returns links, it hands tasks off to external services. The rollout began this week and is available in the United States only for now.

Three services are live at launch: Instacart (add groceries to your cart), Canva (open design templates) and YouTube Music (create and save a playlist). Google says it's working with a range of partners and "expects to launch more apps soon", but named no others yet.

How it works:

  • Tasks straight from search. Ask for a recipe and AI Mode can add the ingredients to your Instacart cart while you work through the shopping list.
  • Built on MCP. The connections use Model Context Protocol, an open standard for linking AI systems to external tools.
  • Finish in the app. Checkout and final steps happen on the partner's side — for example, completing the order in Instacart.
  • History. Connected apps first appeared in the Gemini app earlier in 2026.

According to Search Engine Journal, Google hasn't disclosed how companies can get onto the supported-apps list or whether open integration routes will follow.

A second visibility question now sits next to the usual "does my page rank". In categories where AI Mode can pass a task to a connected app, being on that partner list is critical: otherwise the user's action goes to a competitor even if your content ranks higher. For now the list is closed and limited to three services, and Google hasn't said how the next ones get added.

Denys Feshchenko

I work in search promotion and paid search: technical audits, keyword research and site structure, indexing, backlink profiles and Google Ads campaigns. Over 7 years in digital marketing, currently with the SEO-Factory team.

On the blog I write about what I run into on real projects: why pages stay out of the index, how to read Search Console and GA4, what to do after Google algorithm updates, and how to keep traffic through a site migration.